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Car Dealership Guy NewsInsights
Big Data Keeps Your Dealership a Step Ahead of the Customer
The topic of big data is one most nontechnical people will go well out of their way to…
Dealer News October 12Automotive Marketing 101: Best Practices for Your PPC Campaign
Did you know that 71% of people looking for a new vehicle research online, and 86% of those…
Event News October 12Dealership Marketing: 7 Surefire Ways to Ramp Up Your Email Marketing Success
Email can be a strong platform to connect with your current and prospective customers throughout the purchase journey.…
Dealer News October 12Car Shoppers Feeling Web-To-Showroom Disconnect
More and more people are looking for their next vehicle online. That’s changed the nature of brick-and-mortar shopping,…
Press Releases October 12Manufacturers Cease Allowing Dealers to Brand Social Media Content – Huh?
I bet that title got your attention. Imagine a world where automotive manufacturers prohibited dealerships from producing and…
Dealer News October 12The Customer Survey That Changed A Dealership’s Digital Destiny
Jeff Running is the E-Commerce Director of Fremont Motor Company, an 11-store group based in Lander, Wyoming. 5…
Event News October 12J.D. Power Oz Says Satisfied Buyers Look Past Price
J.D. Power found significant disparity in satisfaction levels when examining customers’ choices of their dealer. Among customers choosing…
Press Releases October 11More Internet Users Take Express Lane on Car-Buying Journey
But that’s changed. Car consumers today go to fewer websites, and instead rely more on search-engine marketing as…
Press Releases October 11ADESA Announces Management Changes at Four Auction Locations
ADESA, a business unit of KAR Auction Services (NYSE: KAR), today announced changes to its auction management teams…
Dealer News October 11














