Everything I Know About Digital Strategy I Learned from Bobsled Racing

Like competitive bobsled racing- digital strategy, marketing, and website experiences are challenging.
Feb 6, 2020

How to Win Customers and Influence Word-of-Mouth

Podium will discuss how to kick-start a word-of-mouth engine for your dealership that will win you more customers.
Jan 24, 2020

How Are You Measuring Digital Success in 2020?

C-4 Analytics will address how leading dealers (and dealer groups) plan to measure digital success in 2020. It is predicted that vehicle sales are going to tighten/flatten this year and beyond.
Jan 13, 2020

One Size Doesn’t Fit All: A Dealer’s Guide to Facebook Ads

Learn the balance of building audiences for a channel like Facebook, which is built to stimulate interest in your dealership.
Dec 5, 2019

Unlocking the Hidden Marketing Advantage of Your Dealer Group

Uncover the top digital marketing advantages that all groups should be leveraging.
Nov 20, 2019

I Just Hired a New Website Provider – Now What?

It may have been years since you last switched providers, and much has changed. There's hard work to be done, so roll up your sleeves.
Nov 15, 2019

The Fixed Ops Team – Glory Without the Glamour

Service campaigns make money, so let's devote some time and show some love to the Fixed Ops team.
Oct 11, 2019

Dynamic Ads on Connected TV

New technologies are improving the ways we target customers, buy ad placement, and deliver dynamic content to Connected TV viewers.
Sep 30, 2019

Never Let Your Website Provider Do Your Digital Marketing

An automotive website provider is not a digital marketing agency. At best, they can offer large scale, one-size-fits-all templated marketing solutions.
Sep 6, 2019