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Young People See Auto Industry as a Limited, Unlikely Option

Young people see auto industry as limited, unlikely option, according to Detroit Free Press. Michigan’s signature automotive industry has an image problem with the young talent it needs to grow and prosper. That’s the main conclusion from a new s
May 28, 2014
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Google’s Driverless Car is Good News for Bad Drivers

Google’s driverless car is good news for bad drivers, according to CNBC. Look past the fact Google’s new prototype car doesn’t have a steering wheel or gas and brake pedals. Get over the gee-whiz fascination that people could soon b
May 28, 2014
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4 Steps to Maximize Local Search Success

4 steps to maximize local search success, according to Search Engine Watch. While spot-on accurate and a good reminder, it only tells a quarter of the story you should consider while planning local marketing efforts. Here is a four-step process to ma
May 28, 2014
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Distracted Drivers – Why isn’t cell phone use accurately reported?

It is estimated that of the total fatal car crashes using cell phones in 2011, only 52% were properly coded in the national database as involving cell phone use. This is due to a variety of issues, but the biggest issue is the misrepresentation of th
May 28, 2014
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4-year Auto Theft, Insurance Scam Investigation Leads to Arrests

Insurance scam investigation leads to arrests, according to LA Times. A four-year investigation ended Friday with 12 arrests, and more expected, in connection with a million-dollar auto theft ring that allegedly ripped off car dealerships and insuran
May 28, 2014
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Car deals abound on big holiday sales weekend

Car deals abound on big holiday sale weekend, according to USA Today. This is a great weekend to be a car dealer. Strong Memorial Day sales are expected at dealers across the country, a reflection of a stronger economy and pent-up demand from a dread
May 27, 2014
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The Next Up Moves Into Finance and Service Departments

The Next Up, a retail sales process (RSP) proven to improve dealership sales, today announced the extension of The Next Up web-based system to include applications for a dealership’s finance and service departments. Designed to create added account
May 27, 2014
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MSOs are taking another look at fleet work

MSOs are taking another look at fleet work, according to Search Auto Parts. Mike Quinn said he saw a shift among some fleet managers over the last decade he operated an MSO collision repair business. “In the past, a lot of fleet managers were more
May 27, 2014
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Troubleshooting 5 Common Body Shop Marketing Problems

Troubleshooting 5 common body shop marketing problems, from Stratosphere Studio.  One of the most frequent problems we find among collision repair shops all over the country is that they seem to be doing everything they can to market their businesse
May 27, 2014