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Here Is Everything You Need to Know About the Millennial Consumer

Everything you need to know about the Millennial consumer, according to Entrepreneur. No demographic is as appealing to marketers as millennials, those folks born between 1981 and 2000. Many articles and studies have focused on reaching this elusive
Aug 13, 2014
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7 Myths About Big Data Dispelled

7 myths about big data dispelled, according to Ragan. Big data: two words that invoke strong feelings in business and marketing. Everyone knows big data is out there and that they have it; they just don’t know what to do about it. Because of th
Aug 13, 2014
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Study: ‘Cash for Clunkers’ an Even Bigger Lemon than Thought

Cash for clunkers an even bigger lemon than thought, according to Fox News. The government’s “Cash for Clunkers” program – pitched as a plan to jump-start U.S. auto sales and clean up the environment by getting gas-guzzling vehicles o
Aug 13, 2014
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8 Clever and Inspiring Robin Williams Quotes

8 clever and inspiring Robin Williams quotes, from Ragan. Actor and comedian Robin Williams was found dead in his Tiburon, California, home Monday. He was 63. Many people knew Williams as a film actor, but his standup comedy career spanned five decad
Aug 13, 2014
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Manheim Signs Agreement to Purchase Majority Stake in CarBizz

As part of its long-term growth strategy to invest in emerging markets, Manheim announced today that it has purchased a majority stake in CarBizz, an auction operation based in Sao Paulo. This investment in Brazil, that has one of the fastest growing
Aug 13, 2014
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Do You Know the Difference Between Regulations and Standards?

Working at a dealership or auto services facility, you have a variety of OSHA regulations and consensus standards (like ANSI) to stay in compliance with. The problem is, there are so many of them that they’re hard to manage, even more so when the d
Aug 11, 2014
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Norm Reeves Honda Using AutoAlert Asks to Buy Service Customers’ Vehicles, ‘Sells’ 80-plus Extra Units a Month from the Service Drive

Using the popular equity-mining tool AutoAlert and its mobile app on a smartphone, a select team at Norm Reeves Honda Superstore consistently sells 80 or more units a month to customers — in the service drive. “Only when our service customers
Aug 11, 2014
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Smart Ways to Convert your Service Website Visitors into Leads

Smart ways to convert your service website visitors into leads, according to Stratosphere Studio. When we talk to collision repair shop owners about their digital marketing, a common concern among them is the process of acquiring leads. Because lead
Aug 11, 2014
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Among bells and whistles, cars shift to buttons, knobs

Cars shift to buttons, knobs, according to USA Today. For generations, having an automatic transmission has meant using a lever on the car’s console or steering column to change gears. But with more electronic transmission controls eliminating
Aug 11, 2014