Auto Retail News

Conversica, the leading provider of sales conversion management software for marketing, inside sales and sales organizations, announced today that the use of artificial intelligence (AI) technology is changing how marketing and sales organizations in

From Search Auto Parts: Who is responsible for tech productivity? Who’s responsibility is it to make sure that technicians are productive? As you might imagine, it falls on everyone’s shoulders in the shop. But there are individual ways y

MyCustomerData, a provider of membership marketing programs that help auto dealers connect with customers, said dealers using its Holiday Gift Card program this fall will attract lost service business, boost new and pre-owned vehicle sales and genera

The kinder, gentler car dealer of today, according to BuzzFeed. For decades, car dealers have been viewed through a negative lens in the eyes of retail customers. They are often viewed as deceptive and always on the hunt for people to rip off. The co

New Corvette can secretly record convos… and get you arrested, according to WPTV. The 2015 Corvette comes with 650 horses, a supercharged V8 engine under the hood and a feature called Valet mode. Along with being able to lock your entertainment

10 things nobody tells you about Google AdWords, according to Entrepreneur. While there are hundreds of Google how-to guides online, written both by savvy bloggers and Google itself, the advertising giant has a few skeletons in its closet that are ra

Always-on marketing to the always connected, from Marketing Profs. Marketing used to be a far more laborious, time-consuming process: weeks for focus groups, months crafting a campaign, photo shoots and contact sheets, building ads without a computer

L2TMedia, a digital marketing solutions provider, announced that it has been named a Google AdWords™ Premier SMB Partner (PSP). As a result, L2TMedia will have one more way to connect with automobile dealerships that want expert help in creating, m

TrueCar, Inc. (NASDAQ: TRUE), the negotiation-free car buying and selling platform, now has more than 9,000 active dealer partners in the TrueCar Certified Dealer network, including more than 8,000 new car franchise dealers and nearly 1,000 independe