Auto Retail News

I must have slept through my high school social studies class. I must not have paid attention when I was in law school. I apparently find myself in a curious new world. To use an old expression, someone moved the cheese. In this case, the cheese is t

Experian Automotive: Delinquency Rates Rising, from F&I Magazine. In the third quarter of 2014, 30- and 60-day automotive-loan delinquencies grew 3.7% and 8.6%, respectively, from the previous year. This is according to Experian Automotive’s l

Prototype electric car made with a 3D printer, from gizmag. It looks like Local Motors is getting some company in the 3D-printed car arena. German electric vehicle manufacturer StreetScooter recently completed the prototype of its C16, most of the ex

Using UTM Tags to Enhance Digital Marketing Strategies, from ClickZ. Don’t use UTM tagging already? Here is a look at what UTM tags are, how brands could use them, and why they should incorporate UTM to maximize digital marketing strategies. Ur

Justifying Your Spend – Getting SEO Buy-In, from Search Engine Watch. Justifying Investment Depending on your company, it might be once a year, some companies do it once a quarter, and I sincerely hope there aren’t any companies that force market

Parallax Scrolling and SEO: What You Should Know Before Designing a Website, from ClickZ. Parallax websites look great when done properly, but need to be well structured to maintain search channels, and remain user-friendly. When Ian Coyle designed t

Supercharge Your PPC Workflow, from Search Engine Watch. There are a never-ending number of tasks needed for successful PPC workflow. Sometimes it feels like there is too much to do and too little time to do it. Establishing a routine for PPC optimiz

Which Social Media Sites Will Give Me the Biggest ROI?, from Kruse Control Inc.. Social Media ROI may seem elusive but there are specific steps you can take to leverage the medium without going broke. Marketing to generate leads for any business toda

Mobile 2015: 4 Trends to Watch, from ClickZ. The mobile space continues to see growth and innovation as 2014 winds to a close. What can marketers expect to see in 2015? “Mobile is the front door of Target.” That’s what the senior vi