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Swapalease.Com Unveils Quarterly Auto Lease Trends Report for Q1 2017

Swapalease.com, the nation’s largest online car lease marketplace, today released its quarterly lease trends report for the first quarter, 2017 (click here to access the report).
Jun 1, 2017
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Mobile is Not a Device…It is a Consumer Behavior

We have heard that mantra for years as marketers and digital companies scrambled to make sure their sites were optimized for this powerful internet enabled device. A lot has changed in a
Jun 1, 2017
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You CAN Argue with Success

In an episode of my podcast, The Game Changer Life, I talked about workplace “undertakers.” These team members fit into two primary categories:
Jun 1, 2017
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Dashboard Dealership Enterprises Integrates with Auto/Mate’s DMS, Providing Auto Dealers with Advanced Reporting Solution

Auto/Mate Dealership Systems announced today that its dealership management system (DMS) is fully integrated with Dashboard Dealership Enterprises, a developer of
May 31, 2017
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When States Fight Back

I’ve written a lot about recall awareness and how dealers can position themselves to be champions in their communities by treating recall customers differently -- applauding those who simply
May 31, 2017
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Test, Test, Test Your Local SEO Strategy Out

Want to know one of my secrets to staying ahead in Local SEO? Don't believe everything I say. What do I mean by that? Well, it's important to use industry research, knowledge, case studies
May 31, 2017
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Service Acquisition Efforts Should Begin with Reviews

I’ve talked in past blogs about how service departments, while the top revenue producers in most dealerships, are typically the least visible in marketing – whether that’s traditional, digital
May 31, 2017
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Thomas Richards Joins NCM Associates as VP of NCM Labs

NCM® Associates brings Thomas Richards on board to be Vice President of NCM Labs™ effective May 15, 2017. In this capacity, Richards will lead NCM’s newest and much anticipated
May 31, 2017
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Think Tank Tuesday : How to Tell if Your Marketing is Working [VIDEO]

Do you think your marketing campaign is working? This week on Think Tank Tuesday, Samantha and Paul reveal tips that you should consider when creating a marketing campaign.
May 31, 2017