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Westlake Financial Services and CARite Announce National Strategic Partnership

MADISON HEIGHTS, Mich., Aug. 10, 2017 (GLOBE NEWSWIRE) — Westlake Financial Services (“Westlake”) and CARite today announced a strategic partnership to offer financing, dealer support and other services across CARite’s growing nationwide
Aug 11, 2017
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Facebook Wheels: The Ultimate Cyber Car Lot

Frankly speaking, when and if the selling of cars via social media gets real traction it will be primarily through Facebook. Having run several successful consumer goods “mega-campaigns” on Facebook, I’ve seen first-hand the power of that plat
Aug 10, 2017
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Chrome Data announces Colorized 360°, a new vehicle walk-around product designed to increase engagement and drive more sales.

Chrome Data, the leading provider of vehicle merchandising solutions, images and incentives today announced the launch of Colorized 360°, a new vehicle walk-around product designed to engage customers and drive more sales. Using Chrome Data’s indu
Aug 10, 2017
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Interaction is Key: 5 Inventory Web Display Best Practices

(Part 2 of a 4-piece blog series on vehicle merchandising) Continuing this vehicle merchandising best-practices series, I would like to discuss how to display your inventory online to its best advantage. As the old saying goes, “You never have a se
Aug 10, 2017
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Signs That Your Repair Shop Customer Service Needs an Overhaul

Perhaps, the most important aspect of any business is customer service. In fact, it doesn’t matter what type of business you run, if you don’t have an efficient, excellent or dedicated customer service then you are teetering on the edge of disast
Aug 10, 2017
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Chevrolet-Buick-GMC and Cadillac Protection Selects MaximTrak Digital F&I Solutions for its U.S. Dealers

WAYNE, PA., August 9, 2017 – MaximTrak Technologies, the international finance and insurance (F&I) platform provider, announced today that Chevrolet-Buick-GMC and Cadillac (CBGC) Protection, General Motors’ Protection coverage group, has sele
Aug 9, 2017
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Does Your BDC Leverage Lead Data to Increase Sales?

In the early days of internet lead departments, BDC representatives held the ultimate leverage: knowledge. Dealership websites presented far less information than they do now. Third-party sites had not yet taken off. Customers could browse and submit
Aug 9, 2017
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5 Tips to Getting Your Customers to Sing Your Praises Online

According to a study by The Nielsen Company, 74 percent of consumers turn to review sites to find a local business to spend their money with. The same study found that people were overwhelmingly using Yelp as their review site of choice. As an auto d
Aug 9, 2017
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Clicks for Cars: How AI and Machine Learning are Revolutionizing Automotive Marketing

A recent article titled Is Your Dealership Taking Advantage of AI? in Dealer magazine asked the important question, ‘Is your dealership taking advantage of AI?’ The rapid evolution of artificial intelligence has everyone talking, but what does th
Aug 9, 2017