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Text Messages: Google’s Wake-Up Call to Dealers

Texting is by far the most popular form of communication for consumers – especially with younger generations. However, because of the many compliancy rules and laws that have to be followed, many dealers are hesitant to adopt text messaging —
Aug 22, 2017
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Client Command Wins Platinum and Gold in Prestigious Hermes Creative Awards for Client Marketing Campaigns

Cumming, GA (August 21, 2017) – Client Command, the automotive marketing leader in turning active shoppers™ into real customers, is honored to announce they have been recognized and awarded a platinum, gold and honorable mention for their client
Aug 21, 2017
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RoadVantage Continues Rapid Growth – Welcomes Industry Veterans Keith Cooper and Steve Chandler

AUSTIN, Texas (PRWEB) August 08, 2017 — RoadVantage, the fastest-growing provider of F&I programs for the automotive industry, announced that Randy Ross is being promoted to President of Sales. Ross, who is the current Senior Vice President
Aug 21, 2017
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Dealership Marketing “Experts”

Dealers, WAKE UP! Seriously, it is time to wake up and take back control of our industry. Once again, we have hit a low point in the endless cycle of insanity. We have allowed too many “experts” tell us how our industry would work better if we
Aug 21, 2017
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PARAGON HONDA & PARAGON ACURA EXPAND NEW DIGITAL ECOMMERCE & SERVICE PLATFORM, PARAGON DIRECT, TO QUEENS

Three-Month Beta Test in Manhattan Market Yields Tremendous Success for Innovative “Store Without Walls” Classic Car Club Manhattan Uses Paragon Direct to Purchase Highly Acclaimed Acura NSX Supercar NEW YORK, August 16, 2017 – Paragon Hond
Aug 21, 2017
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Used Car Dealers Flushing Leads Down the Toilet, The Question is Why?

A recent survey of 334 used car dealers by Dealer Control shows that only 19% actually responded to lead forms that were filled out on their websites!   The survey was conducted by contacting used car dealers who are currently using a popular websit
Aug 21, 2017
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The Role of Call Tracking in Automotive Marketing

When it comes to automotive marketing, the phone plays a bigger role than most assume. Cars will likely always be a lifetime product most shoppers are more comfortable buying in person, but consumers have embraced digital as a part of their journey t
Aug 21, 2017
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Autobytel Announces Purchases Under Stock Repurchase Authorization

IRVINE, Calif., Aug. 17, 2017 (GLOBE NEWSWIRE) — Autobytel Inc. (Nasdaq:ABTL), a pioneer and leading provider of digital automotive services connecting in-market car buyers with dealers and OEMs, today announced that beginning on August 10, 201
Aug 21, 2017
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Witt’s Wise Words: Is Your Dealership Texting? Yes, It Is. [VIDEO]

ELEAD1ONE partner Bill Wittenmyer shares why all dealerships are texting customers already – whether they know it or not – and why it’s important to be compliant and control the process.
Aug 21, 2017