It continues to be a buyer’s market for new car customers. An analysis by Kelley Blue Book (KBB) found new-vehicle transaction prices (ATP) in March 2024 were $47,218, down 1% a year ago 5.4% from the market peak in December 2022. S KBB officials

Auto dealers are going by their gut rather then using artificial intelligence (AI) tools to make key decisions for their business. At least that is the finding Lotlinx‘s online survey of more than 2,500 automotive dealer professionals during Ma

 Urbandale, IA – FlickFusion Video Marketing, the leader in retail automotive video marketing, merchandising, and communications, has hired Ben Freedman as National Sales Director. In this newly established role, Freedman will oversee sales an

Auto dealers and lenders recognize the need and importance advanced data technology has on their overall operations, as well as in the accuracy of managing transactions and portfolios. Since the pandemic, the integration of artificial intelligence (A

An inaugural quarterly report detailed recalls dealerships are having to deal with to begin 2024. BizzyCar, a software platform that automates recalls for auto dealerships, published their first quarterly recall report that found more than nine milli

Customer testimonial videos are a form of social proof, a powerful phenomenon where consumers look to others for opinions and advice. In recent years, social proof has become increasingly influential in shaping purchase decisions. For example, there

For successful marketing, it’s essential to pinpoint the exact demographic you’re targeting and grasp what resonates with them. With this in mind, it’s particularly important to consider Generation Z, those born between 1997 and 201

IRVINE, CA – Orbee, a leader in customer experience middleware for the automotive industry, has integrated with Car Wars, a phone system and call analytics provider. This integration enriches shopper profiles with advanced voice data and facili

This article first was published on RFIDJoiurnal.com Technology company RealTime Feedback has released an NFC-based system that aims to provide digital access to the kind of information drivers have traditionally stashed in their glove box. The solut