Trending Auto Retail News
So, You Think you Have Problems?
It’s time to stop complaining and start planning for the new world I know you’re reading this in February, right around NADA time, but I’m writing it during the holidays and that has me thinking about all we’ve been through this year and what we should be thankful...
Chrysler and GM Dealer Reinstatement Legislation
What dealers can expect through the arbitration process By the time you read this article, the deadline for Chrysler and General Motors dealers to seek a reinstatement of their franchise pursuant to new federal legislation may be near or already passed. As I write...
New and Improved Privacy Notice
The Federales mess up again When I first stated following this development, I was reminded of a bad joke, modified to be (as much as I despise it) politically correct. “How many consultants does it take to change a light bulb”? Ten, one to hold the light bulb and nine...
Dave Parrott, Internet Sales Manager, Global Imports BMW
Dave Parrott, 52, Internet sales manager for Global Imports BMW-Mini in Atlanta, the top-selling BMW store in Georgia and No. 1 in the Sonic Automotive Group, says an eye toward continuous improvement, adoption of the best available technology, and an old-fashioned...
Juan Teran, Sales Director, Dewey Automotive Group
Juan Teran, the 42-year-old sales director for Dewey Ford and Dewey Dodge Jeep, both located in rural Ankeny, Iowa, takes his inspiration where he can find it. He freely admits to converting from a typical “bricks and mortar” car guy to an Internet sales enthusiast...
Ed Tonkin, NADA Chairman, Ron Tonkin Dealerships
Incoming National Automobile Dealers Association Chairman Ed Tonkin is a second-generation dealer from Portland, Oregon, who says he wants to help reshape NADA into a more efficient organization and involve more of the 62-plus directors around the country in board...
Hired any Lazy Idiots Lately?
I find simply observing processes to be quite constructive. Sometimes just stepping back and carefully viewing how methodology is being carried out, yields the discovery needed to solve agonizing evils -- and can be more effective than all the paper analysis four...
Recommit to Personal Growth in 2010!
I highly recommend that you make this the year you work harder on yourself than ever before. This is because last year left little time for many leaders to upgrade and expand their personal capacity because they were so busy with the emergency of the moment. They lost...
Putting ‘Spiral Integration’ Into Play
About 10 years ago I wrote my first article in Dealer magazine on the concept of “spiral integration.” The objective is to utilize each advertising medium’s greatest strengths to complement and enhance the effectiveness of other mediums and promotional components of a...
Seeing is Believing
At the recent 7th Digital Dealer Conference in Nashville, I got to spend quite a bit of time visiting the booths in the Expo Hall. Compared to NADA, where it is hard to spend time with the exhibitors, the Digital Dealer conference has booths and refreshments in the...
Managing the Phone Conversation
Recently, I wrote an article, “Back to Basics,” about the need for salespeople to refocus attention on their phone interactions with customers. After listening to actual calls, mostly inbound, it was apparent that this important part of the sales process had taken a...
Is your Web Site Giving Car Shoppers What They are Looking For?
When shoppers visit your web site, are they greeted with an experience that is tailor-made to them? You already know that in order to be successful, you need to arm yourself with dynamic web site design, strong search engine optimization campaigns and a slate of tools...
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