What Happens When Recalls Start Influencing Buyers?
With the massive onslaught of vehicle recalls it is pretty much guaranteed that all parties involved are paying…
News March 10Latest in: Sales and Finance
Selling More Cars with Media Analytics
Broadcast Radio and TV, and Cable still make up the majority of media spend in Automotive. While digital…
News March 10
Secrets to Getting More and Better Lender Approvals (in 5 Easy Steps)
Nearly 90% of Americans will finance their next vehicle. For the vast majority of consumers, the payment, interest…
News March 8
Service Customer: Building the First Steps to a Lasting Relationship
I have spent a lot of time in the service department of car dealerships, listened to more service…
News March 8
Is Your BDC Costing You Money? Probably.
Hate to be the bearer of bad news, but as you read this, countless dealership BDCs are successfully…
News March 8
Burn the Equity Mining Boats
Let’s start this article with a little phrase that can make a big difference to your business when…
News March 8
The Proactive Service Manager
A few months into my new role as the service manager at a large metro-area dealership, it became…
News March 8
Five Team-Building Exercises for Your Next Sales Meeting
I'm a big advocate for sales training. I think meetings and training are important aspects of building a…
News March 7
Ask for the Sale, but Do It the Right Way
A recent survey of automotive dealership service department customers revealed a startling observation: half the vehicle owners surveyed…
News March 3
Servicing Should Be a Love & Info Fest
This is a typical conversation I had with my customers every day at my shop. I made sure…
News March 3
