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Latest in: Sales and Finance

Terry MacCauley

Dealership Marketing “Experts”

Dealers, WAKE UP! Seriously, it is time to wake up and take back control of our industry. Once again, we…

News August 21
Main Featured

Used Car Dealers Flushing Leads Down the Toilet, The Question is Why?

A recent survey of 334 used car dealers by Dealer Control shows that only 19% actually responded to…

News August 21

The Role of Call Tracking in Automotive Marketing

When it comes to automotive marketing, the phone plays a bigger role than most assume. Cars will likely…

News August 21
Main Featured

Witt’s Wise Words: Is Your Dealership Texting? Yes, It Is. [VIDEO]

ELEAD1ONE partner Bill Wittenmyer shares why all dealerships are texting customers already – whether they know it or…

News August 21
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Should Manufacturers Be Able to Recall Recalls?

According to an article posted on Ford Authority, Takata has taken a massive hit to the tune of…

News August 21
Main Featured

How to Use Facebook to Sell your Inventory

Part 3 in a 4-part series In part 1 and 2 of this series I discussed merchandising and…

News August 21

Hard Facts: Recruitment vs. Hiring: What You Need To Know! [VIDEO]

Recruitment and hiring are two things that are often mistaken for one in the same. As a business…

News August 18

Service Advisors: End Your Day with the Beginning in Mind!

When you first come to work every morning, do you spend time planning your day, or do you…

News August 18
Main Featured

#FreebieFridays: Mentoring and Leadership [VIDEO]

ELEAD1ONE Partner Bill Wittenmyer reminds us why mentoring those around us results in big payoffs in the long…

News August 18
Digital Dealer Conference News Main Featured

Using Consumer Data to Target, Personalize, Measure and Win in Automotive Marketing

It’s official: The days of “spray and pray” marketing of media—simply by demo and geography for Tier 3—are…

News August 16