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Latest in: Press Releases

Beepi Lets You Buy, Sell and Now Lease a Car with an App

There are lots of apps that help you research prices for buying or selling a car, and they’ll…

News April 28
Main Featured

How Car Dealer’s Leads Fell But Sales Rose

The sales team doesn’t have to be Internet whizzes but needs effective email and text communication skills, says…

News April 28

Healthy Habits = Higher Profitability

For dealers, productivity is a key element in our quest for profitability. Dealers expend unlimited resources on vendors…

News April 28

The Automotive Industry…as a High School

Have you ever viewed the industry as a high school? Think about it for a minute. I’ve had…

News April 28

Change IS Coming: What’s Your Plan?

You could feel the winds of change from NADA all the way to the east coast,...and not just for…

News April 28

Get Ready, the Cheese is Moving Again!

The well-known book Who Moved My Cheese tells a story about change; how change is inevitable and how…

News April 28

Why Do Your Marketing Results Disappoint?

When I talk to dealers that are disappointed with their email and direct mail marketing results, my biggest…

News April 28

Used Car Market Insights – Week of Apr. 26, 2016

This week’s Black Book Market Insights report offers the latest evidence of noticeable weakness in truck segments for…

News April 27

Public Relations: The New Home of Content & Social Media Marketing?

When most people think about what public relations agencies do, they picture media relations, industry exposure and...well...lots of…

News April 27

How to Lead Well When Bad Things Happen

After the fallout from the G.M. ignition switch debacle—and most recently with VW’s emission issues—clients have contacted me…

News April 26