Video Marketing is Changing – How to Keep Up
Half of the world’s citizens are visual learners. They would rather be shown how to do something, than…
News July 5Latest in: Press Releases
YouTube Becomes Bigger Player in Auto Space
YouTube has become “the powerhouse platform for video,” including automotive content, says video advertising technology firm Pixability. The…
News July 5
Predicting Behavior with Marketing Automation
As dealers, it has always been the dream to be able to predict when a potential lead may…
News July 5
How Your Dealership Can Use Video Chat To Increase Sales
When it comes to driving sales in your dealership, there might be some disagreement about the particular tactics…
News July 1
Making Rejection Work in Your Favor
When I speak to sales groups, the subject of rejection comes up often during our Q and A…
News July 1
Why Consumers Are Always ‘Passively Shopping’ for Next Vehicle
Automotive marketing and advertising company Jumpstart Automotive Group released its latest shopper study on Monday, drilling deeper down…
News July 1
Hire for ATTITUDE and GOALS, Train for SKILL
During a recent conversation with a service manager at a high volume import store we had a discussion…
News July 1
Dealers Light on Website Service-Department Content
Auto dealership websites typically go heavy on vehicle sales, light on service-department offerings. That should change, at least…
News July 1
Differences Aside, Dealers, Automakers on Same Team
Dealer-automaker relationships can get strained at times, but companies such as Nissan, which has not scored particularly high…
News July 1
The Merging Worlds of Technology and Cars
The line between the technology and automotive industries is blurring. The rise of rideshare companies such as Uber…
News July 1
