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Conference & Expo: TBD, 2027
DealerPoint: April 5-7, 2027

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Latest in: Event News

Texting: The New Normal in Fixed Ops?

Most people check their mobile phones within five minutes of waking up. According to a study by Deloitte,…

News January 2
Main Featured

Hard Facts: Advertising Budget: How Are You Allocating (2018)

How are you allocating your advertising budget? Are you focusing too much on your efficiencies and not enough…

News January 2
Derek Comestro

Defending Your Dealership: Tools to Prevent Cyberattack and Fraud

Cyberattacks have increased at an alarming rate. According to the FBI’s Internet Crime Complaint Center, victims of email…

News January 2
Main Featured

Hit it and Quit it – A True Love story of a Vendor and Dealer

The vendor/dealer relationship is a critical one. Sometimes it is a one sided relationship and ends up being…

News January 2
Main Featured

Do You Want E-Contracting or Not? Decide Already!

Much progress has been made in the journey towards paperless transactions. We can now sign tax returns online;…

News January 2

Bots Help the Grinch Steal Christmas

A trending technology is the use of bots in customer service. While bots can certainly help companies manage…

News December 29
Main Featured

Hard Facts: Is Your Marketing Strategy Practical?

Before you go and strategize campaigns that involve AR, VR, and the latest technology, make sure your campaigns…

News December 22
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When Using Customer Data, Don’t Be Creepy!

When it comes to providing the ultimate customer experience, can technology go too far and instead, backfire by…

News December 22
Main Featured

4 Reasons Why Your Customers Love Video

For professional marketers across all industries, the top priority for 2018 is to convert leads into customers, according…

News December 21

Are Artificial Intelligence and Machine Learning Going Mainstream for Dealer Marketing?

In the automotive sector, when most people hear “Machine Learning,” they immediately think of self-driving cars – which…

News December 20