Is It Really Worth the Effort To Work With Orphan Owners?
Orphan Owners = Proven BuyersOrphan Owner: Customers whose salesperson has moved on. This also includes customers whose salesperson…
News August 1Latest in: Dealer News
Dissecting Two Different Types Of Used Vehicle Retailers
In my conversations and travels, I encounter two different types of dealers. The first group often struggles with…
News August 1
Transform Text Ads Into Product Listing Ads Using Google Spreadsheets
Transform text ads into product listing ads using Google spreadsheets, according to Search Engine Watch. Product Listing Ads…
News August 1
5 Marketing Metrics to Rule Them All
Big data. Two words you’ve been hearing a lot lately. What does it mean to a dealer? Complexity,…
News August 1Building Relationships with Millennial Shoppers by Leveraging Online Tools
Millennials (Gen Y), who are ages 34 or younger, are making their way to dealerships, and the question…
News August 1
Create Successful Social Media Content in 4 Steps
Create successful social media content in 4 steps, according to Marketingland. When developing a content marketing strategy, one…
News August 1
Interview with Len Stoler, Owner of the Len Stoler Automotive Group
For more than 40 years Len Stoler has been an automotive institution in Maryland. What began as a…
News August 1AFS Acceptance secures $20 million and Increases Credit Facility to $75 million
AFS Acceptance, LLC, a full-service auto finance company serving the subprime financing needs of franchise and independent car…
News July 31
What Car Brands Make Owners Happiest?
What car brands make owners happiest, according to USA Today. For the ninth straight year, Porsche ranks first…
News July 31
Infographic: Give Your Customers Exactly What They Want
Infographic from Entrepreneur on giving your customers exactly what they want. Your business lives and dies by its…
News July 31
