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Customer Review Sites are Expanding the Reach for Word of Mouth Marketing
Do you really know what your customers think about your business? In a previous article, I spoke about the growth of social networks like Facebook and Twitter as key venues…
Event NewsThe Most Important Factors to Guarantee Internet Sales Success
Heavy title, I know. As those of you who attended last month’s 10th Digital Dealer Conference and Exposition might remember, David Kain and I recently completed a nearly year-long study…
Dealer NewsSo Do You Want More Lead Conversion Out of your Web Site…Really?
I spend as much time outside of the car business today as I do in it and many of the online marketing professionals I interact with there have recently told…
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