Jump Off the VDP Bandwagon and Meet Your Highest-Value Visitors
Your analytics dashboard reports a healthy bump in visitors, SRPs, and VDPs – sounds like you’re in for…
Dealer News July 15Latest in: News
Boost Your Sales Revenue by Converting Service Customers
Customers are the lifeblood of a dealership, both on the lot and in the service lane. But the…
Dealer News July 15
The Up-Tick of the Click: Putting the Rise of Cost Per Click into Perspective
It’s not surprising that digital media, as a percentage of total media consumption, officially surpassed TV in 2013.…
Dealer News July 15
Hiring at Dealerships: 5 Steps for Perfecting Your Reference Checks
Do you enjoy a long game of phone tag or relish trying to track someone down after hours…
Dealer News July 15
If All Dealerships Look the Same, How Does the Consumer Choose?
Try not to take your eye off the ball when it comes to competing for sales. The manufacturer…
Dealer News July 14
Try Again
Two of the most important words in our language are “try again”. If you consider every major accomplishment…
Dealer News July 14
Infographic: An Introduction to Cross-Device Customer Journey Mapping
We see a product advertised on TV, we find that product online, and then we purchase the product…
Dealer News July 14
The Greatest Destroyer of Business: Fear
Fear is the greatest enemy you’ll ever encounter as an automotive professional. Fears appear on both sides of…
Dealer News July 14
3 Ways to Prepare for the Future and Keep Your Customers Coming Back
Ok Service Managers, the temperature is hot, the shop is full and everyday you are wondering how you can…
Dealer News July 14
