Is Attribution Just a “BuzzWord” or the Holy Grail?
I don’t write many blogs under my own name anymore. I can, however, guarantee that I write many…
Dealer News May 31Latest in: News
In Marketing, Make Sure You Partner with the Best
For decades, advertising enjoyed a fairly predictable business. Print, radio, and TV coalesced into a three-pronged approach that…
Dealer News May 30
Why Don’t People Schedule Online?
According to the 2017 JD Power CSI survey, only 13 percent of consumers scheduled their vehicle service online.…
Dealer News May 30
LEASE CREDIT APPROVAL RATES RISE TO 70% FOR MAY
Lease Approval Ratings Continue to Climb Following Steady Monthly Approval Increases since January CINCINNATI, OHIO (May 30, 2018)…
Dealer News May 30
My Tablet is Better Than Your Smartphone
When you see someone using their smartphone, what is your first impression? Do you assume that person is…
Dealer News May 30
Why Omni-Channel Marketing is so Important?
Affinitiv CEO & Executive Chairman Scot Eisenfelder explains why omni-channel marketing is so important for results in today’s…
Dealer News May 30
Stable Car and Truck Market Last Week
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck…
Dealer News May 29
ADESA Dallas Honored for its Performance
CARMEL, Ind. – May 29, 2018 – ADESA, a business unit of global vehicle remarketing and technology solutions…
Dealer News May 29
Why Old School MPI Forms Are Outdated
Ujj Nath explains why old-school paper multi-point inspections are outdated and shares a better solution for dealers in…
Dealer News May 29
