How to Measure Social Media Campaigns with Return on Effort
Smart Insights identifies a key factor in measuring social media success: Return on Effort (ROE). ROE is the…
Event News April 8Latest in: News
Chrysler’s Hallmark Improvements: April, Auto Show and Beyond
Chrysler’s new vehicle sales drove the brand ahead of its past performance, beating many sales records for the…
Dealer News April 8
Verano Guards Peyton Manning’s Blindside in New TV Spot
Star quarterback returns to Buick to promote safety features DETROIT – Football star Peyton Manning returns to TV…
Marketing April 8
Industry Research: Auto Liability Insurance Regulations and Framework
UPenn professors do a complete audit of the automobile industry’s liability insurance. Educational experts address Ethics, Selection and…
Sales and Finance April 8
Does Your Auto Dealership’s Sales Process Meet Customer Standards?
On NCMi, Jeremy Anwyl, the Vice Chairman of Edmunds, explains problem areas and customer views on the vehicle…
Dealer News April 8DealerRater Integrates Car Dealer Reviews into vAuto Genius Lab’s AutoVisor Product
WALTHAM, Mass. – DealerRater, the world’s premier car dealer review web site, today announced a partnership with vAuto…
Dealer News April 8
Fixed Ops Breakdown: What Parts Interest Consumers Most, Online and at the Dealership
Google provides a study on the automotive aftermarket. The following slideshow explains how internet search is affecting the…
Dealer News April 8
Oil Change Service, Leading Driver of Service Traffic and Cross-Selling Opportunities
Search Auto Parts suggests dealers take advantage of the opportunity behind regular oil change service appointments. Experts and…
Dealer News April 8
In Hybrid Vehicle Service, Safety is Priority
Vehicle Service Pros provide a warning on proper tools and care when working on hybrid vehicles. When measuring…
Dealer News April 8
