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Drivers Prefer Basic Car Features Over Advanced Tech
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Car Dealership Guy NewsInsights
Never Underestimate Value of First Impression
Savvy sales professionals appreciate and practice the art of creating a positive first impression, which can go a…
Dealer News July 12Acknowledging the Forgotten Department
In medieval times, when a severe punishment was handed out, the convicted party was often sentenced to time…
Dealer News July 12High New-Vehicle Prices Drive Auto Finance Industry to New Highs in Q1
The industry smashed several records in the first quarter thanks to high new-vehicle prices, but stretching terms and…
Press Releases July 12SEM Costs on the Rise: How to Adapt
I’m not saying I have a Master’s Degree in economics from Harvard, but I do understand the fundamental…
Event News July 12Digital Auto Retailing: The Impact to F&I Office
It runs the gamut from startups offering consumers peer-to-peer or direct-to-consumer online car-buying, to companies like Cox Automotive…
Press Releases July 12Gas Prices Keep Dealers Hunting for Trucks & SUVs
What Black Book representatives heard dealers say in the lanes going into the Fourth of July holiday reinforced…
Press Releases July 12Study Shows VW Diesel Owners to Be Compensated ‘Handsomely’
Buyer intelligence firm Autolist.com released data just before the Fourth of July holiday that shows that the $14.7…
Press Releases July 12Why Auto Dealers Must Embrace Digital Marketing
You may have heard it time and again, but if you aren’t using digital in your marketing plans,…
Dealer News July 12Marketing Technology is More Than Just Vendors and Tools
I love the field, the practice of marketing technology. However, marketing technology has been regarded largely as a…
Dealer News July 12














