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Conference & Expo: September 22-23, 2026
DealerPoint: April 5-7, 2027

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Digital Dealer

Insights

A Robust Dealership Video Strategy Requires Specialized Expertise

As a growing number of OEM certified advertising programs offer broader choices for dealers, it is imperative to…

Dealer News March 28
April 2019 Cavan Robinson Dealer Magazine

Social Selling: 4 Keys to Selling on Facebook

By Cavan Robinson, Product Manager, OEM, DealerSocket We’ve come a long way since the days when the business…

Dealer News March 27
April 2019 DD26 Teaser Dealer Magazine

Facilitating Online Car Buying Without Losing Profit or Control

More than 80 percent of consumers say they want to complete one or more steps of the purchase…

Dealer News March 27
April 2019 DD26 Teaser Dealer Magazine

Embracing the Essential Digital Media Mix

By Alex Melen, Founder, SmartSites Did you know that almost a third of all digital spend is wasted…

Dealer News March 27
April 2019 Dealer Magazine

It’s Time to Stop Guessing About Your Marketing ROI

Your dealership’s digital marketing strategy has a lot of moving parts. Paid search, organic content, social media campaigns,…

Dealer News March 27
April 2019 Dealer Magazine

Digital Word-of-Mouth: The Overlooked Hero During a Slowing Auto Economy

By Carol Marshall VP of Operations, ActivEngage, Inc. According to a recent survey, 59% of auto buyers said…

Press Releases March 27
April 2019 Casey Tuggle DD26 Teaser Dealer Magazine

When Analytics Lie

By Casey Tuggle CMO, SocialBot and Kelly Auto Group, Inc. Google Analytics has been lying to you for…

Dealer News March 27
April 2019 DD26 Teaser Dealer Magazine

Interview with John Alfirevich of Apple Chevrolet

In the following interview, we talk with Apple Chevrolet’s Dealer Principal John Alfirevich, who was recently named Ally…

Dealer News March 27
April 2019 David Weaver Dealer Magazine

Automotive Manufacturers New Direction Affects Long-Term Dealer Planning

By David Weaver, CSP® Associate, The Rawls Group A few years ago, I received a call from a…

Dealer News March 27