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Study: Website Appearance Is a Key Differentiator in Shopper Satisfaction with Auto Manufacturer Websites
WESTLAKE VILLAGE, Calif. — Website appearance—including design elements and color schemes—is driving many brand-level increases and decreases in…
Dealer News August 4
Subaru of America, Inc. Appoints New Chief Marketing Officer
CHERRY HILL, N.J. — Subaru of America, Inc. this week announced the appointment of Dean Evans to chief…
Dealer News August 3
FIAT® North America “Drives in” New Marketing and Advertising Campaign
Auburn Hills, Mich. – The FIAT® brand announced today the launch of an all-new marketing and advertising campaign,…
Dealer News August 3
Small Cars, Big Profits: Setting the Trend for Leasing
CINCINNATI — If there’s one thing automakers can count on, it’s that a subcompact car built on U.S.…
Dealer News August 3
CarZen Executives Explain How To Advertise and Sell to 50 Million iPad Owners
Over three million consumers per month are joining the ranks of iPad lovers, and it is changing the…
Dealer News August 3
Yelp Manager Explains How to Get Started with Yelp’s Free Tools for Business Owners
Do you know what Yelp is? Have you claimed your free business owner’s account yet? Dealers need to…
Dealer News August 3
TrueCar.com: Average Transaction Price for Light Vehicles Up $582 in July
SANTA MONICA, Calif. — TrueCar.com, the authority on new car pricing, trends and forecasts, estimated today that the…
Dealer News August 3
July Auto Sales: Chrysler Reports Best July Since 2007; Toyota Still Struggling
The month of July proved to be another month of gains for the domestic brands. Chrysler Group LLC…
Dealer News August 3OSHA Still Eyeing Safety Violations in Dealerships
CRYSTAL LAKE, IL – Automotive Compliance Consultants today reminded auto retailers that the Occupational Safety and Health Administration…
Dealer News August 2
