Auto Retail News

The power of online reviews, according to Business 2 Community. Whatever you might think of them, the power of online reviews cannot be ignored. Whether you’re a small e-tailer, an online giant, or a global blue-chip – online reviews have an impa

SEO for startups and new businesses, according to Search Engine Watch. You’re starting a new business. You have a great idea or product, some money to invest, eager customers, and great workers. With the business model and process elements cove

5 things to know about automotive marketing trends from Google exec, according to M Live. What is the “new normal” for marketing in the automotive industry? According to Meredith Guerriero, Google global head of automotive, it’s digital. And ma

5 auto brands that fared the worst in the IIHS crash safety tests, according to Motley Fool. Last week we examined the importance of fuel economy for the typical consumer. While I might be in the minority when it comes to fuel efficiency, it’s

Apple in cars, from Forbes. Apple shook the car industry at the Geneva Motor Show when they declared they will play a key role in the future within cars, bringing their technology to the world’s second most connected device. This is an interesting

How Steve Jobs blew up the rules of branding, from Entrepreneur. Before Steve Jobs got his hands on Apple for the second time in 1997, things were far simpler. Serious business customers were different from their playful consumer counterparts. Men bo

5 things you should NEVER do in collision repair marketing, from Stratosphere Studio. When it comes to marketing in any field (not just auto body repair), everyone believes he or she is an expert—just like plenty of at-home cooks think they are as

How to handle recalls and other bad news, from Auto Scheduler Advantage. Part of being the car industry is having to deal with the endless recalls, negative news stories and stories about fuel fluctuations that can just turn into a headache. Many car

Identifying wasted time, according to TireBusiness.com. Owners and managers would agree that correcting causes of wasted time is an important goal. Sadly, some bosses can’t reach that goal because they don’t seem to recognize waste when t