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Auto/Mate Releases Free eBook: “The Auto Dealer’s Ten-Step Guide To Creating Customer Loyalty”

ALBANY, N.Y. – April 6th, 2015 – Auto/Mate Dealership Systems (http://www.automate.com) today announced the release of a free eBook titled “The Auto Dealer’s Ten Step Guide to Creating Customer Loyalty: No Customer Loyalty Program Nee
Apr 8, 2015
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Volvo’s Decision to Build U.S. Plant a Head-Scratcher

Volvo’s Decision to Build U.S. Plant a Head-Scratcher, from Wards Auto. Volvo CEO Hakan Samuelsson says the company can’t become a true global automaker without an industrial presence in the U.S. Volvo’s announcement it will invest $500 million
Apr 8, 2015
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FCA, Toyota, Hyundai rise as industry ekes out another advance

FCA, Toyota, Hyundai rise as industry ekes out another advance, from Automotive News. U.S. auto sales rose for the 13th-straight month in March as the industry rode improving weather and strong truck sales to a slim advance despite declines by some m
Apr 8, 2015
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“What’s a Dealer Gotta Do to Make More Sales?”

How to Make the Switch from Reactive Marketer to Proactive Mind Reader The tried-and-true strategy for marketing your dealership to prospects – throwing out messages for the masses and waiting for the leads to land on your lot – is no longer tru
Apr 8, 2015
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How To Get Links, Leads, Shares & Sales From What You Already Know

How To Get Links, Leads, Shares & Sales From What You Already Know, from Marketing Land. Columnist Tom Demers discusses how successful content creators profit from success, failure, and everything in between. You probably know more than you think
Apr 8, 2015
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New Study Finds Mobile Video Ads Lead to Higher Engagement

New Study Finds Mobile Video Ads Lead to Higher Engagement, from Force Marketing. Mobile video ads see 5x more engagement on average. Want more engagement with your mobile ads? Try adding video, according to a recent study by Millennial Media. The st
Apr 8, 2015
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Trying to Create a Safety Culture? Get your Frontline Employees to Commit

Much like it takes a village to raise a child, it can take an entire company to create and maintain a safety culture. A single safety professional can’t be everywhere at once, which means that to have a great safety culture, the rest of the company
Apr 7, 2015
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Ally touts dealership camaraderie in new ad campaign

Ally touts dealership camaraderie in new ad campaign, from Automotive News. Ally Financial is touting the camaraderie it has with dealerships in a new ad campaign that puts an emphasis on storytelling. The stories include a look at an Ally account ex
Apr 7, 2015
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Digital Air Strike and Dealertrack Technologies Enter Into Channel and Product Agreements to Drive Quality Leads for Dealers

SCOTTSDALE, AZ–(Marketwired – April 06, 2015) – Digital Air Strike (DAS), the automotive social media and digital engagement company, and Dealertrack Technologies (NASDAQ: TRAK) today announced they have entered into channel and
Apr 7, 2015