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ADVERTISING: The Power of Social Trust!

‘Word of mouth’ has always been the most effective form of advertising, not only in the automobile business, but in virtually every category. Social networking, chat rooms and comments on business reviews open up the entire world to whatever the
May 4, 2015
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5 Ways to Win with Today’s Digitally Savvy Service Shopper

In the time it takes to read this article, a service customer will research, evaluate and select a provider for their next vehicle repair. Chances are – if you don’t have a strong digital presence – they’ll head to the national quick lube cha
May 4, 2015
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Website Analytics is Quickly Becoming Obsolete – Part 4

Starting with Part One and through Part Three we have examined changing technology, design advancements and marketing strategies that are making website analytics obsolete. Dynamic website content, more and more website traffic being non-human, and m
May 4, 2015
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Getting Something Done Well – Try It Sometime (If You Can) – Part 1

While doing some light reading in a recent issue of the Harvard Business Review, I discovered an interesting article titled “Why Strategy Execution Unravels,” which detailed the results of an interesting poll of some 400 international chief execu
May 4, 2015
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Opportunity Costs of Ignoring Your Bottom Line

 1. Introduction There are many competing initiatives that leadership faces in the business world every single day. The recent NADA show in San Francisco presented many new and interesting opportunities to drive top line sales. There were new busine
May 4, 2015
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The Truth about Decline

Most managers don’t realize their organization is in decline until results hit the skids. Then they react, or overreact, as they scramble to get things on track. This is both foolish and unnecessary. There are actually four stages of decline, and i
May 4, 2015
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Family Feuds and Business Turf Wars: How Do They Start? How Do They End?

A lot of people lose sleep over a great divide where two or more people have chosen sides. It happens wherever there are people. It could be among friends, enemies, a family or families, clients, or business partners. Usually it is a disagreement ove
May 4, 2015
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3 Ways Packs Prove Problematic for Dealers

There’s no question that dealers like packs. But packs have become increasingly problematic for dealers, sometimes in ways they fail or refuse to see. I recently asked a group of dealers to share how much they packed their used vehicles. The respon
May 4, 2015
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Never Underestimate The Outcome Of Tomorrow By What You Do Today

Entrepreneurial leadership has never been more important in business than it is right now! Entrepreneurial Leaders need to be developing great people, teamwork, hiring practices, smoother processes, better profit pictures and enhanced customer relati
May 4, 2015