Auto Retail News

Social Media has become an important channel customers use to reach out to businesses. From tweets expressing their displeasure, to Facebook wall posts asking for additional information,

There’s no question – the recall crisis is eroding the confidence consumers have in vehicle safety. Every day, we hear of more vehicles being recalled for various reasons. If nothing else were to get recalled,

When you're creating your marketing strategy you usually have the bigger picture in mind. Often times, we lose sight of the smaller details. It may not seem that big of a deal but the things we overlook

This week's Black Book Market Insights report looks closely at which segments are continuing to face heavier-than-normal depreciation, particularly over the last month. Smaller cars, including the

One of the most common frustrations I hear from dealership employees is vendor finger pointing. Have you ever experienced anything like this?

Every business in existence knows what they do – or what product they offer and the associated features and benefits. Every dealership knows what they do best – which is obviously, sell cars

While car dealerships aren’t necessarily held in high regards by consumers, there are many dealers out there that are pillars of their community. Big hearted philanthropists who understand the sense

According to a CNW research study, 86% of customers who regularly service their vehicles at the selling dealership become repeat vehicle buyers.

Unless you’ve been stranded on a desert island somewhere, content marketing has likely been on your radar. If you’re new to content marketing, things can get a little hazy, especially if you’re someone