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Digital Dealer: The Tale Of Two Websites [EXCLUSIVE VIDEO]

All across the country, dealerships are battling with OEM mandated websites...and are rolling in second websites that they can control. But is this sabotaging your efforts? Watch and
Feb 27, 2017
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Can Your Used Car Buyers Trust You?

Consumers have plenty of choices when it comes time to buy a used car – private sellers, independent used car lots and, of course, franchise dealerships. Each have their pros and cons,
Feb 27, 2017
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Are Your Service Advisors Overloaded? [VIDEO]

In this short video blog, myKaarma CEO/Chairman Ujj Nath explains why dealerships should analyze what their service advisors responsibilities are and asks whether they are overloaded?
Feb 27, 2017
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Hard Facts: How Influencer Marketing Increases Sales [VIDEO]

In order to add influencer marketing to your strategy or campaign, you have to iron out the details. In this week’s Hard Facts episode, Samantha reveals what you need to do before you take on
Feb 24, 2017
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A Big Picture Perspective of Dealership Performance

Many professionals in the auto industry love their numbers: Impressions are up. Clicks are down. Conversion rates have reached 15%. Organic traffic has doubled over the past month.
Feb 24, 2017
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How to Eliminate the Cold Call

In the car business, everyone knows what a cold call is. For decades, the cold call has been the foundation of lead conversion. With the wealth of resources at our disposal, cold calls
Feb 24, 2017
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Is Your Dealership a Sitting Duck? Risk Mitigation in a World of Exploding Recalls

Injuries, and even incidents of death, continue to climb as recalls are an ever-escalating problem. As a result, litigators are paying attention and salivating at the prospect of big payouts
Feb 24, 2017
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What is the Best Predictor of Customer Loyalty? [VIDEO]

AutoLoop VP, Analytics and Data Services shares findings about the best predictor of customer loyalty from AutoLoop's recently published white paper, "Life After Loyalty."
Feb 24, 2017
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Autodisrupter Episode 22 – Digital Dealer Exclusive [EXCLUSIVE VIDEO]

On this episode we are going to rant a little about using your CRM and the importance of notes.
Feb 24, 2017