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Clarivoy & Cars.com Study Reveals Limitations of Last-Click Attribution for Auto Dealers
Clarivoy & Cars.com Study Reveals Limitations of Last-Click Attribution for Auto Dealers Study Reveals Holistic View of Marketing Performance Columbus, OH (July 11, 2017) – Auto dealers using Google Analytics are now able to accurately attribut
Jul 11, 2017
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Helion Automotive Technologies Ranked #69 Out of 501 Top Managed Services Providers in the World
Helion Automotive Technologies Ranked #69 Out of 501 Top Managed Services Providers in the World Baltimore, MD – July 10th, 2017 – Helion Automotive Technologies, the retail automotive industry’s leading Information Technology (IT) mana
Jul 10, 2017
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Jim Ellis Customers Help Raise $65K for Local First Responders
Atlanta (July 5, 2017) – The Jim Ellis Automotive Group announces charity campaign total of $65,000 for local first responders. To kick off summer this year, the Jim Ellis Automotive Group wrapped up a successful charitable campaign where a por
Jul 7, 2017
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Google’s 5 Auto Shopping Moments: Part 4 – Where Should I Buy It [VIDEO]
Flick Fusion COO Tim James continues explaining Google’s 5 Auto Shopping Moments that Every Brand Must Own in the fourth installment of this series.
Jul 7, 2017
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What Happens When Company Culture Breaks Down?
Unless you’ve been hiding under a rock, you’ve undoubtedly heard about all the chaos that’s been happening at Uber. What began as a single blog post has gained so much momentum that not only is the company under investigation by the government,
Jul 6, 2017
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Website Conversion 101: CTAs
Pay per click or PPC advertising is a money generator, but how can we maximize the latest trends in this form of advertising? It’s not just Google out there anymore! Increasing competition from Bing
Jul 5, 2017
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Auto/Mate Announces Keynote Speaker and Final Session Breakouts for its Customer User Summit
FrogData continues its rapid expansion with the hiring of Chris Dulla as National Sales Director. Dulla comes to FrogData with more than 30 years of executive experience at Heiser Automotive Group
Jul 5, 2017
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The Often Forgotten but Most Important Person in Your Dealership
The automotive industry is extremely competitive – not just locally, but also at the manufacturer level. Manufacturers spend truckloads of money on conquest marketing and brand loyalty
Jul 5, 2017
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Why Actionable Data is Better Than Big Data
For decades now, dealerships have gotten by with ‘self-reporting’ their financial performance, using very subjective methods and rarely adopting automation. I call this 'fake news.'
Jul 5, 2017