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What Percentage of Your Resources Should You Invest in PR Campaigns?

PR is an acronym for public relations. Until recently, there have been problems with understanding and giving accurate definitions when it came to PR campaigns. Thanks to the ever-growing field of this ecosystem, we have qualified personnel and appro
Jul 29, 2018
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Six Questions Salespeople Should Never Ask

At some point in almost every transaction a customer will think, “Why are you asking me that?” Once in a while they will literally ask the salesperson the question aloud. Typically, this is the point when the salesperson stops – or nearly s
Jul 29, 2018
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Hard Facts: 2018 SEO Hacks for Pinterest | Pinterest for Business Tips

If you’re like me, you can spend hours on Pinterest; researching, curating and finding inspiration for nearly anything under the sun. But while it’s a platform I put considerable energy into, I found I wasn’t getting that much engag
Jul 27, 2018
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IAA Opens New State-of-the-Art Facility in Wichita

Newly Relocated Facility Boasts More Than 40 Acres of Storage Space WESTCHESTER, Ill. – July 27, 2017 – Insurance Auto Auctions, Inc. (IAA), a business unit of global vehicle remarketing and technology solutions provider KAR Auction Services (NYS
Jul 27, 2018
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Is Complacency Holding Your Dealership Back?

Henry Ford once said, “Most people spend more time and energy going around problems than trying to solve them.” From sales and marketing to service, a fear of change has permeated the dealership. “Time, tough, training, resistance, transition,
Jul 27, 2018
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How to Put Google and Apple Maps to Work for Your Dealership

How findable is your automotive dealership on Google Maps and Apple Maps? And what do shoppers find when they locate you on these popular apps? These are important questions for your team to address. More than 154 million people use Google Maps, and
Jul 27, 2018
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VIDEO: Combat Margin Compression by Improving Your Time-to-Line

With the growing awareness of increased margin compression, many dealers believe they can simply sell more cars and make up the difference through increased volume. This may have worked in the past, but times have changed. Combatting margin compressi
Jul 26, 2018
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TradeRev, CarsArrive Network Partner to Offer Dealers Free Vehicle Transportation in 2018

CARMEL, Ind. – July 26, 2018 – TradeRev, a digital platform that facilitates live, dealer-to-dealer vehicle auctions, has once again partnered with CarsArrive Network to save dealers money while fostering an expanded, coast-to-coast auction marke
Jul 26, 2018
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The Importance of Answering Questions

Chief Product Officer Michael Markette explains the importance of answering the questions customers ask when engaging them on the phone.
Jul 26, 2018