Auto Retail News

In this episode of Freebie Friday, Bill Wittenmyer explains why simply making follow up calls won’t help sell more cars and offers advice on what to do instead.

Andy Church shares a tip on how to make your manager’s meetings more productive and will benefit your entire dealership operations in this Quick Tip.

Leveraging Facebook Marketplace to help you sell more cars isn’t difficult if your dealership does it the right way. In part 1 of this series, I talked about the importance of choosing the right partner to maximize success. In part 2, I discussed w

The inventor of Dynamic Number Insertion (DNI) has acquired the industry’s top marketing analytics provider to present dealers with the most holistic and actionable insight.   November 19, 2018 — Car Wars, the artificial intelligence (AI

Acura & Hyundai See Quarterly Demand Fall from Unfavorable Lease Policies CINCINNATI, Nov. 28, 2018 — Swapalease.com, the nation’s largest car lease marketplace, announced today its latest lease trends report with highlights from the thir

Have you heard that direct mail is dead? I think it’s fair to say that mass mail is dead, but direct mail still has a place in your dealership’s marketing strategy. Quite simply, it’s about reach. Most dealerships can reach about 50

With the rise of social media, car shoppers browse these platforms to get real-time updates in the automobile industry as well as do some research about a possible purchase. The power of social media is undeniable. A recent study by Digital Air Strik

Company now counts 30 patents in its portfolio, with latest patent covering Kahu connected car solution for dealers IRVINE, Calif., Nov. 27, 2018—The U.S. Patent and Trademark Office has awarded Spireon, the vehicle intelligence company, a patent f

As dealerships face increasing competition amid shrinking margins, a strong CRM strategy should be the cornerstone of every dealership. Most dealerships, though, are still struggling to optimize their system. Many dealerships have invested in a new C