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Auto Retail News

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How Video Leads to More Sales

Lehel Reeves shares why consumers prefer video and how dealerships can lose sales if they fail to provide it. 
Oct 24, 2019
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Buyers Beware: Signing Dealer Agreements Without Reading Can Get Costly 

By Erin Tenner, Esq., Partner, Gray•Duffy, LLP Many issues are arising from what’s becoming standard terms in dealer agreements, so if you’re not in the habit of thoroughly reviewing what the manufacturer puts in front of you to sign, it’s ti
Oct 23, 2019
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Autotrader Tips Off Its 16th Season of NBA Partnership

ATLANTA, Ga., October 23, 2019 – Autotrader is tipping off its 16th season of partnership with the National Basketball Association (NBA), featuring several opportunities to be front and center all season long as the Official Car Search Engine of th
Oct 23, 2019
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Inovatec Systems Corp. Partners with Inverite Verification in Strategic Partnership

BURNABY, BC (October 22, 2019) – Inovatec Systems Corp., a provider of industry-leading, cloud-based software solutions for all financial institutions, and Inverite Verification, the leading open-banking provider with coverage for ove
Oct 22, 2019
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FZA Digital Releases ADAPT, an Effective WCAG Compliance Toolkit for Auto Dealers

As ADA lawsuits become commonplace in the industry, FZA Digital releases a solution for auto dealers to combat this frustrating issue. Lakeland, FL, October 22, 2019 – With the recent news that the supreme court is allowing  cases to move forw
Oct 22, 2019
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Remove Friction in Your Media Mix to Drive Profitability

By Bob Lanham, Head of Automotive Retail, Facebook With advertising and marketing being one of a dealership’s top expenditures, what a dealer buys and how they buy plays a role in their dealership’s profitability. One of the biggest struggles for
Oct 21, 2019
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Going Beyond Amazon, Apple and Google

By Adam Swanson, OEM Director, FuzionZone You’re not Amazon, Apple or Google, so why is everyone telling you that you should be? “Hey Alexa, order me more shampoo. Also, can you get me a trade number on customer Smith, make sure that our inventor
Oct 21, 2019
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5 Ways to Modernize Your Owner Retention Program (ORP)

By Courtney Evans, VP of Product, Affinitiv Most dealers have been using an owner retention program (ORP) for years. Sometimes referred to as a service connection program or trigger-based communications, the goal is to stay in touch with sold custome
Oct 21, 2019
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Become an Accredited Leader

By Dave Anderson, President, Learn To Lead ACCREDITED represents an acronym presenting 10 key traits that help build both killer instinct and mental toughness; these traits are both different and essential. In this piece, I’ll present an outline of
Oct 21, 2019