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Head Of Sales and Marketing for Prospect Vision Shares How to Turn Customers into Repeat Buyers

Former megadealer VP Allen Levenson, head of sales and marketing for Prospect Vision, will share with you in a very simple, hands-on manner, the secrets top dealers are using. These help dealers to generate genuine leads that increase sales, market s
Oct 24, 2012
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Automotive Social Media Marketing Expert Discusses Dealership Facebook Marketing 2013

Facebook is the fastest growing marketplace in your community. Fifty million current and future car buyers share their ‘likes’ with each other every day. When the goal for your store is to be “liked” by hundreds or even thousands of enthusias
Oct 24, 2012
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Chairman and CEO of The Wolfington Companies Discusses How Dealers Integrate Traditional, Digital, Social and Mobile Marketing to Increase Sales and Service Profitability

Sean Wolfington, Chairman and CEO of The Wolfington Companies, is sharing his expertise with automotive dealers and managers on the best practices of the most successful dealers.   He’ll describe how these dealers integrate multiple marketing med
Oct 24, 2012
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Innovative Print Ads Prove How All-New 2013 Ford Fusion ‘Stands Out’ in Competitive Midsize Car Segment

DEARBORN, Mich. – In the highly competitive midsize sedan landscape typified by its relatively bland styling, the 2013 Ford Fusion has been designed to stand out. And that’s exactly what this transformational all-new car does in innovative print
Oct 24, 2012
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Manheim Names Two New Leaders in the Northeast and Southwest

Bill Harbourne Named General Sales Manager for Northeast; Nicole Graham-Ponce Takes On Role of General Manager at Manheim Dallas-Fort Wort ATLANTA – To support its efforts to identify the best talent to achieve its long-term business and customer g
Oct 24, 2012
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New 2013 Ram 1500 is on Its Way to Michigan Dealers

Auburn Hills, Mich. – The new, highly anticipated 2013 Ram 1500 is here. Nearly 200 dealers gathered at the Palace of Auburn Hills (Mich.) to deliver the new 2013 Ram 1500 to dealerships across Michigan, Ohio, Indiana and Kentucky. “The new
Oct 24, 2012
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Next Generation Silverado to Debut in December

DETROIT – Chevrolet will take the wraps off the all-new Silverado 1500 full-size pickup on Dec. 13 at a special event in the Detroit area. The bold exterior design of the new Silverado reflects the enhanced capabilities of the truck while features
Oct 24, 2012
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NADA to Automakers: Stop Unfair Business Practices

DETROIT — Bill Underriner, chairman of the National Automobile Dealers Association, outlined two contentious factory issues facing new-car dealers and urged automakers to support a level playing field for dealerships of all sizes. “Two-ti
Oct 24, 2012
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Dealers Who Focus On Direct Search Referral Traffic To Their Web Sites Are Missing The Bigger Picture

According To A New AutoTrader.com White Paper: An intensive analysis of the online behavior of over three million shoppers shows that third-party sites drive a significant amount of qualified shoppers to dealer web sites; shoppers mostly using search
Oct 23, 2012