Auto Retail News

Used car demand to drive up values, according to Automotive Management Online. Following a lull in trading conditions, which saw values fall in the last quarter of 2014, the used car market is showing early signs of strength in January 2014. Accordin

CarOffer, LLC is a new company launched in Dallas, TX by industry entrepreneur Bruce Thompson. The CarOffer™ mobile app will give consumers the ability to scan, photo and submit vehicles they wish to sell in minutes. Dealers with the CarOffer™ to

According to Driving Retention, how dealers and managers can utilize their resources and better manage their marketing dollars. One of the challenges that dealers and managers face when analyzing their marketing budgets is sourcing traffic. Do you fi

The beginning steps of starting your own car dealership in Florida, according to JW Surety Bond. If you have an entrepreneurial spirit and are looking to start your own business, you know for sure that an auto dealership is a perennial favorite that

A quick how-to guide on search retargeting, from Marketing Profs. Most online marketers today are familiar with retargeting—the practice of serving display ads to users based on their online behavior. The most common form of retargeting is known as

According to Forbes, the first automotive-marketing transgression of 2014 has occurred. The first automotive-marketing transgression of 2014 has occurred. But remarkably, it had nothing to do with some misstep on social media. Instead, Nissan has end

10 Marketing trends to look out for in 2014, according to Entrepreneurs Business marketing last year was like a roller coaster ride. We saw new platforms, new channels,new roles and new tools pop up all over the place. It’s as though innovation

Boyd Warner, CEO of AutoAlert, Inc., a technology and training company helping auto dealers identify and capture existing but unrecognized business opportunities, is notifying auto dealers using its technology to start using the technology’s unique

Gubagoo Inc. continues to raise the bar for dealership website engagement and chat with the launch of Inventory Control, the auto industry’s first technology that provides a live feed of dealership vehicle inventory relevant to consumer interests d