Take Video Off the ‘To Do’ List
For many dealers the message is becoming clear that it’s time to get video off the “to do”…
News April 10Latest in: Sales and Finance
Selling Cars in the Post-Control World
The battle is over. The customer now controls the car-buying process, and it is up to the dealer…
News April 10Convert Used Car Buyers into Lifetime Service Customers
Less than 10% of used car buyers return to the dealership for customer-pay service work. But don’t take…
News April 10Where’s the Trust?
I had the pleasure of speaking at the AutoTeam America CFO Forum on Friday afternoon before the official…
News April 10Traits of a Strong Compliance Officer
I apologize up front if what I am about to write offends you. I am not a fan…
News April 1Driving Better Closing Results: Experts share their closing secrets
The close is the ultimate measurement of the effectiveness of a sales process. Retailers around the world go…
News April 1Tips for Making Quick Service Worth It
We do a lot of brain busting determining how to generate sufficient stall revenue, so that the entire…
News April 1Be Careful of Limited Warranties
Did you know that offering a warranty on a new or used vehicle, even one that is limited…
News April 1Unique Insurance Coverage for Unique Circumstances
In past articles, I have spent much time discussing the types of insurance coverage most dealers carry. As…
News April 1Advertising: 10 Best Reads for 2010
Several years ago I shared my 10 favorite advertising/marketing books and got some great feedback from readers who…
News April 1
