Digital Retailing Part 3: Digital Influence
By Melanie Borden, VP of Marketing, Celebrity Motor Cars Over the last few months I have been traveling…
News November 1Latest in: Sales and Finance
How Video Leads to More Sales
Lehel Reeves shares why consumers prefer video and how dealerships can lose sales if they fail to provide…
News October 24
5 Ways to Modernize Your Owner Retention Program (ORP)
By Courtney Evans, VP of Product, Affinitiv Most dealers have been using an owner retention program (ORP) for…
News October 21
#WittsWiseWords: Telling Isn’t Selling
Salespeople often throw out some vehicle features, hoping one will pique the interest of the consumer. In this…
News October 21Value Is Important… So Are You Charging Too Much?
By Charlie Polston, Automotive Customer Retention & Profitability Consultant, BG Products, Inc. Customers in your service department say…
News October 1The Power of Words
By Richard F. Libin, President, Automotive Profit Builders “The pen is mightier than the sword.” This adage, coined…
News October 1A Balanced Approach to Customer Experience
By Bill Playford, VP & Partner, DealerKnows Consulting When we hear an example of customer experience, it’s usually…
News October 1
#WittsWiseWords: Make Your Own Economy
Be prepared for the outside issues that may impact your ability to meet your personal income goals.…
News September 25
7 Tips to Turn Sales Appointments into Closed Deals
By Cory Wright, Director of Training, CallRevu Today’s customers expect and demand a fantastic experience. From initial research…
News September 25
The Quality of the Response Determines the Quality of the Lead
By Christine Plunkett, National Sales Director, Frikin Tech The automotive industry has plummeted to an all-time low closing…
News September 25
