Between 30 Seconds and 2 Minutes – Makes ALL the Difference
Recording and sending personalized walkaround videos to potential customers is a new strategy for many dealerships, therefore best practices have only…
News July 6Latest in: Sales and Finance
How Your Dealership Can Use Video Chat To Increase Sales
When it comes to driving sales in your dealership, there might be some disagreement about the particular tactics…
News July 1
Making Rejection Work in Your Favor
When I speak to sales groups, the subject of rejection comes up often during our Q and A…
News July 1
Why Consumers Are Always ‘Passively Shopping’ for Next Vehicle
Automotive marketing and advertising company Jumpstart Automotive Group released its latest shopper study on Monday, drilling deeper down…
News July 1
Hire for ATTITUDE and GOALS, Train for SKILL
During a recent conversation with a service manager at a high volume import store we had a discussion…
News July 1
Dealers Light on Website Service-Department Content
Auto dealership websites typically go heavy on vehicle sales, light on service-department offerings. That should change, at least…
News July 1
The Facts and Myths Said About Salespeople on the Phones [VIDEO]
Automotive salespeople aren’t good on the phone. Is this the common thought because salespeople aren’t naturally wired to talk on…
News June 30
The Road to Credit Card Security
In the months leading up to the October 1, 2015 “deadline” for converting to chip-enabled credit cards, consumers…
News June 29
Hard-Charging Dealer Tries to Make It Fun
Some dealers shun subprime customers, treating them as undesirables. But Scott Simons insists, “You can do special finance…
News June 29
Gen Z Buying 6.5 Times More Used Cars Than New
Shoppers age 18 to 24, or Generation Z, buy 6.5 times more used cars than new cars, according…
News June 29
