Lot Party Tip 31: What Is Your Cost to Market? [VIDEO]
In this Lot Party Tip, Jasen Rice explains why paying attention to cost-to-market is vital for a dealership’s…
News August 8Latest in: Sales and Finance
How to Win the Mobile Moments AT the Dealership
Would you believe that according to a Placed Inc. / Cars.com study, 51% of car shoppers view web…
News August 8
Car Segment Depreciation Level Increases
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck…
News August 8
A Call to Fix Your Dealership’s Bottom Line
Your customers’ experience is immediately impacted by your callers’ journey, and making that journey a great one is…
News August 8
A Recipe for Customer Retention at Your Dealership
Dealerships spend a lot of time, money and effort in order to attract new customers. Some dealers may…
News August 8
Breaking into the Top 100 Dealers List: A Unique Story of One Rural Dealer
Every car dealer dreams of sitting on top of their regional sales rankings. Some may also strive to…
News August 8
When It Comes to Customers Don’t Judge a Book by Its Cover
Almost every salesperson or manager that’s been in the business for a while has a story to tell…
News August 8
Faster, Simpler, Easier is Going to Win
What can we learn from Amazon about streamlining the automobile purchase process? Let’s start with a far-flung example.…
News August 7
Who Is Responsible for Your Company’s Success? You Are!
I was teaching a workshop the other day at an Automotive Digital Marketing Event on building a successful…
News August 7
UsedCarsforsale Domain Sells for Whopping $340,000
The domain usedcarsforsale.com, just recently sold for $340,000.00. This is the largest purchase of a domain name in…
News August 7
