Is Your Service Marketing Budget out of Whack?
Is your service marketing budget out of whack? And if so, what’s the right number? There is a…
News October 13Latest in: Sales and Finance
BLACK BOOK DATA SHOWS MOST VEHICLE VALUES STRENGTHENING FOLLOWING HURRICANE REPLACEMENT ACTIVITY
LAWRENCEVILLE, Ga. (October 12, 2017) – According to Black Book® data, the average price of a used vehicle…
News October 12
Digging the Digital Dealer Expo and Convention
Back in the day there was the mail sale, the print ad, the “My Dog Spot” late night…
News October 12
Dealership Best Practices – Spend Management
Smart business owners and management teams know that there is value in learning from the best operators in…
News October 12
Avoid an Accident – It’s in Your Control (and Responsibility as a Dealer)
Once the vehicle is sold there remains another responsibility to the dealer. This is to assure the customer…
News October 12
Dealership Managers Were Set Up to Fail
As I prepare my keynote address for an upcoming conference it became clear to me that unless I…
News October 12
4 Tips to Tackle Troubling Used-Vehicle Trends
I’m not sure we’ve ever been here before. By “here,” I mean a market where we face two…
News October 11
When Was the Last Time You Watched A Video?
As consumers, it’s easy to immerse ourselves in endless video content. However, as business owners and marketers, we’re…
News October 11
Back to Basics in a Digital World
Director of Professional Services Stephen Coambes explains what “Back to the Basics in a Digital World” means and…
News October 11
Used Car Market Insights: SUV Depreciation Increases a Little
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck…
News October 10
