Defining Your Advertising Target Is Your Best Brand Strategy
By Jim Boldebook, Founder, CBC Automotive Marketing Ricky Nelson was a big rock and roll star in the…
News October 1By Jim Boldebook, Founder, CBC Automotive Marketing Ricky Nelson was a big rock and roll star in the…
News October 1By Kathi Kruse, Founder, Kruse Control Inc. The car industry is changing, as are automotive salespeople too. Some…
News October 1By Melanie Borden, VP of Marketing, Celebrity Motor Cars Last month kicked off a series of articles I’m writing…
News October 1Monument Chevrolet in Pasadena, Texas, has been serving the Houston-area since 1974. It is a family-owned and operated…
News October 1By Sally Lopez and Edmund J. Reinhard As software vendors develop more powerful types of dealership management system…
News October 1By Ed Kovalchick, CEO & Founder, Net Profit Inc. Of course, some will remember this oft-repeated and well-known…
News September 30By Doug Austin, Founder & President, StrategicSource, Inc. My team and I just returned from a dealer-related trade show…
News September 30By Loyd Rawls, Chairman, The Rawls Group I was traveling with Dr. Merlot while visiting a new client, and…
News September 30By Chuck Barker, President & Founder, Impact Marketing & Consulting Group Build it and they will come… Sales…
News September 30By Dave Anderson, President, LearnToLead As I continue with the third in a series of articles on generational…
News September 30