Audience Research Auto Dealership Baby Boomers Dealership Websites Facebook Gen X Gen Z Instagram Instagram Reels Millennials Personalization Platform-Specific Content Snapchat TikTok Video YouTube
In today’s digital-first world, video content has transformed how consumers research, evaluate and purchase vehicles. Auto dealers and…
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November 12
Auto Dealerships live-streaming walkaround Search Results Pages SRPs Test Drive test drive videos VDPs Vehicle Detail Pages virtual test drive walkaround videos
One of the best ways to engage active car shoppers is through test drive videos that replicate the…
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November 11
2023 Cox Automotive Car Buyer Journey Study Auto Dealerships Car Buyers cookies Dealership Websites E-commerce Google Google Core Web Vitals Interaction to Next Paint lead conversion OEM Online Shopping original equipment manufacturers Overfuel Search Engine Optimization SEO SOASTA Research
The consumer car-buying journey has evolved, and dealerships need to evolve with it. Today, 69 percent of shoppers…
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October 17
Auto Dealerships real estate Realtors Video tours
Automotive dealerships and real estate agencies face unique challenges but share common goals in adapting to changing market…
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October 16
AI chatbots Auto Dealership CRM Customer Relationship Management Systems Customer Service NADA National Automobile Dealers Association
In the competitive auto market, the impact of high-level customer service on brand strength and customer retention is…
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October 3
AI Artificial Intelligence Auto Dealerships chatbots digital marketing Google Business Profile Infographics Videos
According to recent studies, approximately 76 percent of car buyers conducted most of their research online before ever…
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September 26
Auto Dealerships Auto Inventory Data Dynamic Pricing Inflation Interest rates Just-In-Time (JIT) inventory New-vehicle sales Sales Vehicle Detail Pages
As summer comes to an end, it’s important for dealerships to reflect on the season’s performance to refine…
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September 18
2025 Vehicles Audi 2025 A5 Auto Dealerships Customer Testimonials FlickFusion Long McArthur Ford Test Drive Tim Bartz Tim James Videos
FlickFusion’s Tim James to Speak at #DDCE2024 The 2025 vehicle models are on their way and automakers are…
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September 16
Auto Dealership Customer Experience Digital Advertising online research website
The car buying landscape is continually evolving, driven by changing consumer behaviors and technological advancements. Understanding these shifts…
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September 6
Advertising App spoofing Brad Hall Connected TV consumer interactions CTV identity fraud inventory streaming
EMG’s Brett Hall Will Discuss Streaming Advertising at #DDCE2024 In May of this year, we held our second…
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September 3