Adapt or Get Left Behind: Engage Customers by Thinking More Like Them
If you drive around many metropolitan areas, you may notice a large empty space where Toys “R” Us…
News December 6Latest in: Marketing
Building the Best Mobile Landing Pages
It’s the 21st century where cars and technology constantly surround us. Consumers are car shopping anywhere, anytime and on…
News December 6
Leveraging Social Media, Personally
All aboard! Everyone seems to be jumping on the social media marketing bandwagon, touting it as a paradigm…
News December 6
Five Videos Every Service Department Needs
As more dealers turn to fixed ops to grow profits, it’s important not to overlook the power of…
News December 5
Are You Ready for the Digital-First Car Buying Experience?
Uber, Amazon, Airbnb are players in different industries and have his its own business models but share one…
News December 4
6 Habits of Exceptionally Likable F&I Managers
As an F&I manager, you offer products and services that can literally change your customers’ lives. Unfortunately, if…
News December 4
Facebook Remains a Dominant Force in Digital Strategy and Consumer Behavior
Having a digital strategy is the best way to prepare your organization’s infrastructure so that it will be…
News December 3
Internet Leads: They’re Not Dead. But They’re Also Not Everything
According to a recent study, 49 percent of car buyers make their first contact with dealerships by walking…
News December 3
5 Search Strategies for Selling New 2019 Vehicle Models
The automotive industry is ever-changing and dynamic. It is estimated that 75 new vehicle models will launch in…
News December 3
Why You’re Overspending in Search Campaigns
Paid search is an area where dealerships commonly overspend (in huge amounts), and at the same time, do…
News December 3
