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Latest in: Marketing

U.S. Chevrolet, Buick, GMC and Cadillac Certified Pre-Owned Sales Up 2 Percent Through July

Chevrolet, Buick, GMC and Cadillac dealers in the U.S. reported 180,303 sales of Certified Pre-Owned vehicles through the…

News August 12

Average Unique Visitors to Websites in July 2011: 2,849

According to a data from Dataium, the conversion rate of the average unique visitor to shopper was up…

News August 11

Nissan Uses Facebook For Customer Relations

According to a story from Autoblog.com, Nissan may start using the social networking site for more than just…

News August 11

Marketing Efforts Turn Social

Dealers are using their ad dollars more and more for marketing on social media sites online than actually…

News August 11

Mudd Advertising’s Equity Review Program Proves Success for Automotive Industry

Cedar Falls, Iowa – Due to recent supply disruptions in vehicle production, Mudd Advertising has enhanced their Equity…

News August 10

Digital Marketing Independence – Growing First-party Leads

In the August issue of Digital Dealer magazine, I introduced the concept of “Digital Marketing Independence” and asked…

News August 10

New Advertising Spots for All-new 2011 Dodge Durango Showcase the Return of American SUV Performance

AUBURN HILLS, Mich. — New 30-second spots begin in third quarter and emphasize ‘The SUV is Back’ Television…

News August 10

Manheim is Seeing Strong Results From OVE.com Dealer Campaigns

ATLANTA – With offerings as diverse as the vehicle marketplace and access to more inventory than anyone else, Manheim…

News August 9

Dealerskins adds Prime Response Reputation Management to Product Suite

Nashville, TN – Dealerskins, a division of Dominion Dealer Solutions and leader in automotive web solutions, has announced the…

News August 9

Edmunds.com Advises on Car Shopping During Stock Market Turmoil

SANTA MONICA, Calif. — The downgrading of the U.S. credit rating and the decline of the stock market…

News August 9