CEO and Founder of GroupCars Discusses How to Capitalize on The Growing Hispanic Market
Hispanics buy more, return more often and refer more friends and family than any other consumer group in…
News September 5Latest in: Marketing
Co-Founder of DealerSocket Discusses the Cause and Effect of Mismanaging the Customer Experience
By establishing a road map for your customer interactions, your dealership can automate communications and track every interaction…
News September 5
Audi Kicks Off NFL Season with First-Ever Campaign for S Models
Audi kicks off football season today with a new advertising and marketing campaign for the 2013 Audi S…
News September 5New CarWoo! Dealer Premium Offering Leverages Advanced Digital Retailing Tools from DealerTrack
BURLINGAME, Calif. — To provide the most efficient, useful, and comprehensive online marketplace for automotive buyers and dealers…
News September 5Perception, Relevance and Recency!
Recently I was asked what I thought the three most important issues were regarding advertising. In order, they…
News September 4
KBB Commentary: August New-Car Sales Results
Alec Gutierrez, senior market analyst of automotive insights for Kelley Blue Book, had the following points to say…
News September 4Ally Bank Launches New “Stages” Ad Campaign
New advertising series and tagline showcases the Bank’s commitment to customers MIDVALE, Utah — Customers take center stage in…
News September 4Get to the Point!
Ever have a salesperson get you on the phone when you’re busy, only to infuriate you to a…
News August 28
Digital Market Manager for Naked Lime Marketing Discusses Methods to Develop Topical Content
Search engine and social site representatives, and search marketing experts are all saying content is king. According to…
News August 28
Survey: Negotiating Price Worst Part of Buying a New Car
CarFinance.com survey finds consumers apprehensive about new car price negotiations and low interest rates; offers car buying and…
News August 24
