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Latest in: Marketing

Will you go Down with the Ship?

Warren Buffett is quoted as saying, “Should you find yourself in a chronically leaking boat, energy devoted to…

News March 10

What ‘House of Cards’ can teach you about blogging

What ‘House of Cards’ can teach you about blogging, according to Ragan.com. The politics of the blogosphere are…

News March 6

Is Cold Weather Bad for Car Sales?

From The Motley Fool: Is cold weather bad for car sales? While a positive for sales of lip…

News March 6

Being Contextually Relevant Increases Customer Loyalty

Being contextually relevant increases customer loyalty, according to Forbes. It’s like the old 1980s ad “When E.F. Hutton…

News March 6

Does Mobile Search Really Matter?

From Search Engine Watch: Does mobile search really matter? Search Engine Watch recently covered AdGooroo’s Top 20 list…

News March 6

March will be test of US auto demand

March will be test of US auto demand, according to U-T San Diego. March will be one of…

News March 6

With Apple’s ‘CarPlay,’ the Race for Flashier In-Car Touchscreen Controls Revs Up

With Apple’s ‘CarPlay’, the race for flashier in-car touchscreen controls revs up, according to Entrepreneur. As if drivers…

News March 6

The Dealership Profit Phoenix Has Risen

This year’s NADA was a great success! Reflecting on the 2014 convention, I could not help but think…

News March 4
Featured

Content is STILL King

Many years ago, I heard an influential digital marketing speaker tell his audience that the most important next…

News March 4

Beyond Friends – Learning to Love Facebook (And Use It As a Force For Real Marketing Goodness)

If you’re still stuck in “kill mode” — blasting top-of-mind awareness ads on traditional media shotgun style, keeping…

News March 4