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Latest in: Marketing

Why Customers Object

Learning how to properly respond to customer objections is an important part of any well structured sales process.…

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What’s the Secret to 100% Customer Retention?

Hint — Stop Looking to Your Website! Even with all the bright lights and pony rides focusing on…

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Body Shop Marketing & the Anatomy of a Good Blog

Body shop marketing & the anatomy of a good blog, from Stratosphere Studio. When you’ve been writing blogs…

News May 5

Goodbye, Car Wash: Nissan Develops ‘Self-Cleaning’ Car

Nissan develops ‘self-cleaning’ car, according to Entrepreneur. Unless you’re a kid, and get to sit back with snacks…

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Auto Marketing in the Age of the Millennials

As the millennial generation ages into higher-paying jobs, its buying power continues to increase. Understandably, the automotive industry…

News May 2
Featured

Two Ways To Find The “Sweet Spot” For Your Inventory Turn Rate

You might call it an annual rite—just as the tulips start to bloom I hear from dealers excited…

News May 2

Where Can You Find Sales Leadership? In the Mirror.

When it comes to being a sales manager in the automotive industry, there are three things we have…

News May 2

The Most Popular Cars for People With Bad Credit

The most popular cars for people with bad credit, according to Credit.com. Most people put together a wish…

News May 2

A Seven-Item Checklist for Measurable Marketing in the Digital Age

A seven-item checklist for measurable marketing in the digital age, from Marketing Profs. Here’s a little secret: Almost…

News May 1

Prioritize Your Collision Repair Marketing Strategies

Prioritize your collision repair marketing strategies, according to Stratosphere Studio. At Stratosphere Studio, we work with many auto…

News April 28