Congrats! You’ve Won a …Lawsuit!
Were you hoping to win a prize? Sorry, in my promotion no one wins, I just say that…
News July 3Latest in: Marketing
Three Simple Tactics to Increase Customer Loyalty
Three simple tactics to increase customer loyalty, according to Marketing Profs. For years, my business approach was this:…
News July 3
Increasing ROI from Website Marketing
If it’s all about location, location, location in real estate, it’s all about leads, leads, leads for auto…
News July 3
Four Proven Techniques to Increase Clicks & Conversions on Your Dealership’s Website
In 1996, I helped design and build the first website for my father’s GM dealership. The “interweb” was…
News July 3
Digitally Engaging Your Target Customers
Most of us have had that dream where it is a day before graduation and you realize there…
News July 3
Be Helpful: Build Trust Online & Sell More
If you’re looking to promote your dealership on the Internet, you first need to establish trust. It’s not…
News July 2
Do Your Customers Brag About You Behind Your Back?
I recently moved to Southern California from Florida, and one differentiating feature is the sheer amount of people.…
News July 1
Catch Up With These 3 Big Waves in Marketing to Women
Catch up with these 3 big waves in marketing to women, from Entrepreneur. Despite the fact that in…
News July 1
Dealers Need to Focus on Chat Metrics That Mean Something
How to get to the heart of actual chat performance and ROI Chat for dealer sites has been…
News July 1
Building Trust with Strong Multi-Level Communication
Building trust with your customers is an aspect of automotive marketing that every dealer needs to focus on.…
News July 1
