How Auto Dealers Can Boost Profits Amid the Recalls
Everybody, even remotely familiar with the auto industry, knows that 2014 has been the year with a record…
News August 15Latest in: Marketing
Here Is Everything You Need to Know About the Millennial Consumer
Everything you need to know about the Millennial consumer, according to Entrepreneur. No demographic is as appealing to…
News August 13
7 Myths About Big Data Dispelled
7 myths about big data dispelled, according to Ragan. Big data: two words that invoke strong feelings in…
News August 13
Study: ‘Cash for Clunkers’ an Even Bigger Lemon than Thought
Cash for clunkers an even bigger lemon than thought, according to Fox News. The government’s “Cash for Clunkers”…
News August 13
Among bells and whistles, cars shift to buttons, knobs
Cars shift to buttons, knobs, according to USA Today. For generations, having an automatic transmission has meant using…
News August 11Dealers as Hunter-Gatherers or Farmers – Where Do You Stand?
Here’s a question that’s had me thinking: Has the evolution of the automotive retail business reached a point…
News August 8Deal Competition Creates Good Buyer Behavior and High Prices
The dealership seller’s market remains incredibly robust. Despite our industry’s slowing growth rate (1% increase in sales year…
News July 31
9 Advanced – and Ethical – Techniques for Spying on Your Competitors Online
9 advanced and ethical techniques for spying on your competitors online, according to Entrepreneur. Want to spy on…
News July 31
Momentum… and an Off-the-Wall Idea that Might Make you Money
lab·y·rinth ˈlab(ə)ˌrinTH/ noun 1. a complicated irregular network of passages or paths in which it is difficult to…
News July 30
Seven Mobile Marketing Tips Every GM Needs to Know
It’s time. Are you using mobile advertising to steer today’s car buyers your way? The number of people…
News July 30
