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Latest in: Leadership

5 Easy Steps to Mitigating Data Risk

If you knew your Dealer Management System (DMS) was going to be attacked and that your company would…

News July 23

What Makes Them Click?

The next generation of used car shoppers is upon us. Is your dealership ready to speak their language?…

News July 23

Learn the Math to Ramp Up Your Customer Value

Here’s something most dealers have experienced: Your customer service retention metrics show a healthy increase, while your service…

News July 23

10 Marketing Lessons From the World Cup

10 marketing lessons from the World Cup, according to Marketing Profs. More than 2 Billion World Cup-related searches…

News July 22

Leveraging Technology Trends in Parts Distribution

Technology is rapidly changing before our eyes. Cliche, yes, but absolutely true. Sometimes those rapid changes are short-lived…

News July 22

Everything You Think You Know about Digital Marketing is Wrong

You are being lied to. As dealers, we like to think that our web presence distinguishes us from…

News July 22

Putting a young tech on a career path

Putting a young tech on a career path, according to Search Auto Parts. One of the most consistent…

News July 21

‘Green’ Cars Causing Aftermarket Opportunity to Grow

Green cars causing aftermarket opportunity to grow, according to Search Auto Parts. When it comes to the mass…

News July 17

Why Marketing Needs More Introverts

Why marketing needs more introverts, according to Harvard Business Review. Susan Cain’s book “Quiet” has provided wonderful insight…

News July 17

Guide to Google Analytics Demographics Reports: Age, Gender & Interests

Guide to Google Analytics demographics reports, from Search Engine Watch. Google Analytics has always been very good at…

News July 16